Position Summary:
The Personal Training Manager (PTM) leads the personal training department, driving client engagement, revenue growth, and team performance. The PTM is responsible for hiring, training, and developing trainers, while creating a motivating, results-oriented environment that delivers exceptional member experiences.
Key Responsibilities:
- Recruit, train, and develop a high-performing personal training team.
- Drive revenue and client retention through effective programs and sales strategies.
- Deliver and maintain high-quality personal training services.
- Motivate and inspire both staff and clients to achieve fitness goals.
- Lead by example with professionalism, integrity, and a positive attitude.
- Manage scheduling, reporting, and departmental goals.
- Support member outreach and engagement initiatives.
Qualifications:
- Current CPR certification.
- Nationally recognized personal training certification (e.g., NASM, ACE, ACSM, NSCA, NESTA, NFPT, IFPA, Cooper Institute).
- Proven success leading a team in a performance-driven environment.
- Strong communication, organizational, and time-management skills.
- High level of professionalism, integrity, and customer service skills.
- Outgoing, motivational, and competitive personality.
- Ability to lift 50 lbs. and perform physical duties (spotting, lifting, standing, walking).
Compensation & Benefits:
- Earning potential: $90,000–$150,000 (base + bonuses/commissions)
- Medical, Dental, and Vision insurance
- 401(k)
- Paid Time Off (PTO)
- Life insurance & short-term disability coverage
- Free Crunch Fitness membership
- Discounted personal training sessions
- Continuing education support
- Career growth opportunities in a rapidly expanding company
About Company:
Crunch Fitness believes in making serious exercise fun through a unique mix of fitness and entertainment, all under our "No Judgments" hilosophy. With 50+ locations open and 100+ planned, we’re one of the fastest-growing fitness companies in the country. CR Fitness, a leading franchisee of Crunch, is rapidly expanding throughout Florida, Georgia, North Carolina, and Texas — offering unmatched value to members and career opportunities for fitness professionals.
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Frequently Asked Questions
Davidson’s growing fitness market means personal training manager positions at Crunch Fitness face moderate competition. With Crunch expanding rapidly in the region, there's a steady demand for motivated leaders who can elevate team performance and member satisfaction amid local fitness trends.
Locally, certifications like NASM and ACE are highly regarded for personal training managers in Davidson, NC. These credentials align well with regional employer expectations, helping candidates stand out by demonstrating expertise and commitment to effective fitness leadership.
By designing engaging training programs and fostering a motivational environment, a personal training manager directly impacts client retention. Their leadership in team development and sales strategies creates personalized experiences that encourage members to stay committed.
Strong communication, motivational skills, and integrity are essential for a personal training manager. Leading by example and maintaining professionalism cultivates a results-driven culture, inspiring trainers and clients alike to achieve their fitness goals effectively.
Personal training managers can progress to regional director roles or specialize in corporate wellness programs. Gaining expertise in business operations, team leadership, and advanced certifications opens doors to senior management and broader fitness industry careers.
Crunch Fitness integrates its inclusive 'no judgments' culture by encouraging personal training managers to create welcoming, fun environments. Managers promote acceptance and energy, ensuring trainers motivate members without pressure, aligning with the brand’s unique fitness-entertainment blend.
Crunch’s rapid expansion demands that personal training managers quickly adapt to dynamic team growth and evolving member expectations. Balancing high performance with the brand’s fun, judgment-free ethos requires creative leadership and agile management skills.
Personal training managers at Crunch Fitness in Davidson can expect base salaries ranging from $90,000 to $150,000, supplemented by bonuses and commissions. This compensation reflects local market rates and Crunch’s emphasis on rewarding performance-driven leadership.
Yes, personal training managers must be physically capable of lifting up to 50 lbs and performing activities like spotting and walking. This ensures hands-on support for trainers and members, reinforcing leadership through active participation.