NexlintoPersonal Training Manager
Company : Crunch Fitness
Location : Charlotte, NC, 28202
Job Type : Full Time / Part Time
Date Posted : 6 February 2026
Position Summary:
The Personal Training Manager (PTM) leads the personal training department, driving client engagement, revenue growth, and team performance. The PTM is responsible for hiring, training, and developing trainers, while creating a motivating, results-oriented environment that delivers exceptional member experiences.
Key Responsibilities:
- Recruit, train, and develop a high-performing personal training team.
- Drive revenue and client retention through effective programs and sales strategies.
- Deliver and maintain high-quality personal training services.
- Motivate and inspire both staff and clients to achieve fitness goals.
- Lead by example with professionalism, integrity, and a positive attitude.
- Manage scheduling, reporting, and departmental goals.
- Support member outreach and engagement initiatives.
Qualifications:
- Current CPR certification.
- Nationally recognized personal training certification (e.g., NASM, ACE, ACSM, NSCA, NESTA, NFPT, IFPA, Cooper Institute).
- Proven success leading a team in a performance-driven environment.
- Strong communication, organizational, and time-management skills.
- High level of professionalism, integrity, and customer service skills.
- Outgoing, motivational, and competitive personality.
- Ability to lift 50 lbs. and perform physical duties (spotting, lifting, standing, walking).
Compensation & Benefits:
- Earning potential: $90,000–$150,000 (base + bonuses/commissions)
- Medical, Dental, and Vision insurance
- 401(k)
- Paid Time Off (PTO)
- Life insurance & short-term disability coverage
- Free Crunch Fitness membership
- Discounted personal training sessions
- Continuing education support
- Career growth opportunities in a rapidly expanding company
About Company:
Crunch Fitness believes in making serious exercise fun through a unique mix of fitness and entertainment, all under our "No Judgments" hilosophy. With 50+ locations open and 100+ planned, we’re one of the fastest-growing fitness companies in the country. CR Fitness, a leading franchisee of Crunch, is rapidly expanding throughout Florida, Georgia, North Carolina, and Texas — offering unmatched value to members and career opportunities for fitness professionals.
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Frequently Asked Questions
Charlotte's growing fitness scene means a moderate competition level for personal training managers. Employers like Crunch Fitness value leadership and client retention skills, so standing out with proven team management and sales experience can boost your chances in this market.
In Charlotte, certifications such as NASM, ACE, and ACSM are highly regarded for personal training managers. These credentials demonstrate expertise and align with regional fitness standards, increasing your appeal to companies like Crunch Fitness seeking qualified leadership.
A personal training manager excels in team leadership, program development, and revenue growth, unlike a standard trainer who focuses mainly on client workouts. Strong communication and organizational abilities are vital to motivate staff and manage departmental goals effectively.
Managing a personal training team opens doors to regional management, corporate fitness roles, or specialized program development. Success in leadership at Crunch Fitness can lead to opportunities in multi-location oversight or strategic fitness operations within expanding markets.
Unlike entry-level trainers who focus on client sessions, a personal training manager balances staff scheduling, performance tracking, and outreach initiatives. Their day involves strategic planning, team coaching, and ensuring high-quality member experiences across shifts.
Crunch Fitness promotes a vibrant, 'no judgments' culture that encourages innovation in fitness engagement. Personal training managers gain access to continuing education support, discounted sessions, and leadership roles within a rapidly expanding franchise network.
Crunch Fitness invests in career development through education subsidies and clear advancement tracks. Managers benefit from mentorship, ongoing training, and the chance to lead in multiple locations as the company expands across the Carolinas and beyond.
Personal training managers in Charlotte typically earn between $90,000 and $150,000 annually, combining base salary with bonuses and commissions. This reflects local demand, managerial responsibilities, and the opportunity to drive revenue in an active fitness market.
Given Charlotte's diverse demographics, managers must tailor programs to varied fitness levels and community interests. Crunch Fitness encourages creative engagement strategies to attract and retain members while supporting trainers in delivering personalized experiences.
Managers must inspire their teams to meet aggressive sales goals without compromising the member experience. This requires fostering a positive environment, effective communication, and aligning individual trainer incentives with overall revenue growth objectives.