Position Summary:
The Personal Training Manager (PTM) leads the personal training department, driving client engagement, revenue growth, and team performance. The PTM is responsible for hiring, training, and developing trainers, while creating a motivating, results-oriented environment that delivers exceptional member experiences.
Key Responsibilities:
- Recruit, train, and develop a high-performing personal training team.
- Drive revenue and client retention through effective programs and sales strategies.
- Deliver and maintain high-quality personal training services.
- Motivate and inspire both staff and clients to achieve fitness goals.
- Lead by example with professionalism, integrity, and a positive attitude.
- Manage scheduling, reporting, and departmental goals.
- Support member outreach and engagement initiatives.
Qualifications:
- Current CPR certification.
- Nationally recognized personal training certification (e.g., NASM, ACE, ACSM, NSCA, NESTA, NFPT, IFPA, Cooper Institute).
- Proven success leading a team in a performance-driven environment.
- Strong communication, organizational, and time-management skills.
- High level of professionalism, integrity, and customer service skills.
- Outgoing, motivational, and competitive personality.
- Ability to lift 50 lbs. and perform physical duties (spotting, lifting, standing, walking).
Compensation & Benefits:
- Earning potential: $90,000–$150,000 (base + bonuses/commissions)
- Medical, Dental, and Vision insurance
- 401(k)
- Paid Time Off (PTO)
- Life insurance & short-term disability coverage
- Free Crunch Fitness membership
- Discounted personal training sessions
- Continuing education support
- Career growth opportunities in a rapidly expanding company
About Company:
Crunch Fitness believes in making serious exercise fun through a unique mix of fitness and entertainment, all under our "No Judgments" hilosophy. With 50+ locations open and 100+ planned, we’re one of the fastest-growing fitness companies in the country. CR Fitness, a leading franchisee of Crunch, is rapidly expanding throughout Florida, Georgia, North Carolina, and Texas — offering unmatched value to members and career opportunities for fitness professionals.
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Frequently Asked Questions
Litchfield Park's growing fitness scene, combined with Crunch Fitness's expansion, means demand for personal training managers is rising. However, competition remains moderate due to specialized certification requirements and leadership experience, making strong credentials vital to stand out locally.
Managing client engagement in Litchfield Park involves adapting to a diverse member base with varying fitness goals. Additionally, balancing team motivation in a competitive market and navigating seasonal attendance fluctuations are common hurdles for managers in this region.
Effective personal training managers blend leadership, client communication, and sales acumen. Excelling at team development, scheduling precision, and crafting motivating environments distinguishes top performers capable of driving revenue and client retention.
Many personal trainers pursue management roles to leverage their client experience into leadership. Developing skills in team supervision, program design, and business operations is essential to transition successfully into a personal training manager position.
Day-to-day duties include recruiting and mentoring trainers, overseeing scheduling, monitoring sales targets, and fostering member engagement. Balancing administrative tasks with hands-on leadership ensures the department meets both performance and client satisfaction goals.
Crunch Fitness offers continuing education, leadership development, and growth opportunities within its expanding network. Personal training managers benefit from a culture encouraging innovation, with access to resources designed to enhance both professional skills and career trajectory.
Crunch’s 'no judgments' philosophy creates an inclusive atmosphere, emphasizing fun alongside fitness. Managers here lead dynamic teams focused not just on results but also on member experience, supported by strong corporate backing and rapid regional expansion.
Personal training managers in this area typically earn between $90,000 and $150,000 annually, combining base pay with bonuses and commissions. This range reflects the role’s leadership demands, fitness expertise, and local market growth in personal training careers.
Yes, certifications from recognized bodies such as NASM, ACE, or ACSM are highly valued in Arizona. They validate expertise and often influence hiring decisions, ensuring managers meet state and industry standards for training quality and client safety.
Benefits include comprehensive medical, dental, vision coverage, 401(k) plans, paid time off, life and disability insurance, plus perks like free gym membership and discounted training sessions—supporting both wellbeing and professional growth.