Position Summary:
The Personal Training Manager (PTM) leads the personal training department, driving client engagement, revenue growth, and team performance. The PTM is responsible for hiring, training, and developing trainers, while creating a motivating, results-oriented environment that delivers exceptional member experiences.
Key Responsibilities:
- Recruit, train, and develop a high-performing personal training team.
- Drive revenue and client retention through effective programs and sales strategies.
- Deliver and maintain high-quality personal training services.
- Motivate and inspire both staff and clients to achieve fitness goals.
- Lead by example with professionalism, integrity, and a positive attitude.
- Manage scheduling, reporting, and departmental goals.
- Support member outreach and engagement initiatives.
Qualifications:
- Current CPR certification.
- Nationally recognized personal training certification (e.g., NASM, ACE, ACSM, NSCA, NESTA, NFPT, IFPA, Cooper Institute).
- Proven success leading a team in a performance-driven environment.
- Strong communication, organizational, and time-management skills.
- High level of professionalism, integrity, and customer service skills.
- Outgoing, motivational, and competitive personality.
- Ability to lift 50 lbs. and perform physical duties (spotting, lifting, standing, walking).
Compensation & Benefits:
- Earning potential: $90,000–$150,000 (base + bonuses/commissions)
- Medical, Dental, and Vision insurance
- 401(k)
- Paid Time Off (PTO)
- Life insurance & short-term disability coverage
- Free Crunch Fitness membership
- Discounted personal training sessions
- Continuing education support
- Career growth opportunities in a rapidly expanding company
About Company:
Crunch Fitness believes in making serious exercise fun through a unique mix of fitness and entertainment, all under our "No Judgments" hilosophy. With 50+ locations open and 100+ planned, we’re one of the fastest-growing fitness companies in the country. CR Fitness, a leading franchisee of Crunch, is rapidly expanding throughout Florida, Georgia, North Carolina, and Texas — offering unmatched value to members and career opportunities for fitness professionals.
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Frequently Asked Questions
In Lilburn, GA, a Personal Training Manager balances motivating their team with implementing effective sales and engagement programs to enhance client retention. This leadership approach ensures trainers deliver quality experiences, fostering member loyalty in a competitive fitness market like Crunch Fitness.
Crunch Fitness in Georgia favors nationally recognized certifications such as NASM, ACE, or ACSM for Personal Training Managers. These credentials demonstrate expertise and credibility, essential for leading a high-performing team and maintaining industry standards in the Lilburn area.
Personal Training Managers at Crunch Fitness often progress into senior leadership roles within fitness operations, such as regional training directors or area managers. The company’s rapid expansion across states like Georgia provides ample growth opportunities for motivated professionals.
Crunch Fitness emphasizes a 'no judgments' culture blending fitness with entertainment, which means Personal Training Managers must foster an inclusive, motivating environment while driving revenue. Balancing fun with performance metrics sets it apart from traditional gym management.
Lilburn’s growing fitness scene means steady demand for Personal Training Managers, though competition is rising with new facilities opening. Commuters often face moderate traffic on main corridors, so proximity to Crunch Fitness locations can be a significant advantage.
Georgia employers, including Crunch Fitness, especially value certifications like NASM and ACSM paired with proven leadership success. Experience tailoring training programs to diverse demographics in the Southeast can further boost a candidate’s appeal locally.
At Crunch Fitness Lilburn, a Personal Training Manager typically earns between $90,000 and $150,000 annually, including base salary plus bonuses or commissions. This package also includes health benefits, 401(k), paid time off, and perks like free gym membership and education support.
Crunch Fitness invests in ongoing education and career growth by offering continuing education support and leadership training opportunities. This commitment helps Personal Training Managers stay current with industry trends while advancing within a fast-growing company.