Position Summary:
The Personal Training Manager (PTM) leads the personal training department, driving client engagement, revenue growth, and team performance. The PTM is responsible for hiring, training, and developing trainers, while creating a motivating, results-oriented environment that delivers exceptional member experiences.
Key Responsibilities:
- Recruit, train, and develop a high-performing personal training team.
- Drive revenue and client retention through effective programs and sales strategies.
- Deliver and maintain high-quality personal training services.
- Motivate and inspire both staff and clients to achieve fitness goals.
- Lead by example with professionalism, integrity, and a positive attitude.
- Manage scheduling, reporting, and departmental goals.
- Support member outreach and engagement initiatives.
Qualifications:
- Current CPR certification.
- Nationally recognized personal training certification (e.g., NASM, ACE, ACSM, NSCA, NESTA, NFPT, IFPA, Cooper Institute).
- Proven success leading a team in a performance-driven environment.
- Strong communication, organizational, and time-management skills.
- High level of professionalism, integrity, and customer service skills.
- Outgoing, motivational, and competitive personality.
- Ability to lift 50 lbs. and perform physical duties (spotting, lifting, standing, walking).
Compensation & Benefits:
- Earning potential: $90,000–$150,000 (base + bonuses/commissions)
- Medical, Dental, and Vision insurance
- 401(k)
- Paid Time Off (PTO)
- Life insurance & short-term disability coverage
- Free Crunch Fitness membership
- Discounted personal training sessions
- Continuing education support
- Career growth opportunities in a rapidly expanding company
About Company:
Crunch Fitness believes in making serious exercise fun through a unique mix of fitness and entertainment, all under our "No Judgments" hilosophy. With 50+ locations open and 100+ planned, we’re one of the fastest-growing fitness companies in the country. CR Fitness, a leading franchisee of Crunch, is rapidly expanding throughout Florida, Georgia, North Carolina, and Texas — offering unmatched value to members and career opportunities for fitness professionals.
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Frequently Asked Questions
Winfield's fitness market is growing, but leadership roles like Personal Training Manager at Crunch Fitness remain selective. Candidates with proven team management and client engagement experience tend to stand out due to Crunch’s focus on dynamic team performance and member satisfaction.
While national certifications like NASM or ACE are essential, Winfield employers value current CPR certification and familiarity with regional fitness trends. Demonstrating knowledge of local health regulations and engagement with community wellness programs can boost your candidacy.
Mastery in recruiting and developing trainers, strategic revenue growth, and client retention set top Personal Training Managers apart. Effective communication, motivational leadership, and operational oversight are crucial for steering a high-performing team toward fitness goals.
Unlike general managers in training who oversee broad operations, Personal Training Managers concentrate on coaching staff, refining training programs, and enhancing client fitness outcomes. Their focus is specialized on fitness service quality and team motivation rather than overall facility management.
Crunch Fitness supports career growth through leadership development and expanded responsibilities. Successful Personal Training Managers can progress to regional training operations or senior managerial roles, leveraging hands-on team leadership experience within a fast-growing fitness franchise.
Crunch Fitness expects its Personal Training Managers to foster inclusive, motivating environments that align with its 'no judgments' ethos. This means cultivating a supportive culture where trainers and members feel encouraged to pursue goals free from stigma or pressure.
Beyond competitive pay, Crunch Fitness provides health coverage, paid time off, and free gym memberships. Their commitment to continuing education and discounted personal training sessions also gives managers tools to advance skills and maintain personal fitness.
Salary ranges reflect base pay plus bonuses tied to revenue and client retention. Earning potential depends on experience, certifications, and leadership success. In Winfield, motivated managers who drive strong team results often reach the upper salary tier.
Candidates who exhibit a blend of motivational leadership, sales acumen, organizational skills, and physical stamina tend to excel. Crunch Fitness values managers who inspire their teams and clients while handling operational demands with integrity and professionalism.
While senior training managers may oversee multiple locations or broader staff, Crunch Fitness Personal Training Managers focus deeply on one department's client engagement and trainer development. This hands-on approach fosters direct impact on team performance and member satisfaction.